Across business and industry sectors, data analytics is a hot topic. The advantages of becoming a data-driven organization are both exciting and scary—exciting given the potential to delight customers while garnering insights about how to manage the business more effectively and scary in thinking about how your firm’s data analytics capabilities stack up against the competition. Deploying data analytics across a business organization is not a project but a journey, best navigated in partnership between the Chief Executive Officer and Chief Data & Analytics Officer (CDO). In this Q&A, John Janclaes and Juan Gorricho share insights from their work together at Partners Federal Credit Union and offer lessons learned, positive and negative, during the credit union’s four-year (and counting) trek to cultivate a thriving data analytics practice.
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